A small creator-side network. Built by two people who grew up on YouTube and now handle the business around it.
We help newly started YouTube channels with breakout viewership secure the brand deals they deserve, on terms that protect their value, time, and audience trust.
Who we are
Young enough to get it.
Serious enough to handle it.
We are YouTube enthusiasts first. We admire creators who build original, thoughtful, and authentic long-form content with real passion behind it. We exist to support those creators as they grow, helping them turn brand interest into fair deals without pulling focus away from the work that made people watch in the first place.
Lucas spent two years at a technology-focused venture capital fund in Copenhagen. He holds a bachelor's degree from Copenhagen Business School, with prior studies at IE Business School and a merit-based exchange at Cornell University. He built his first venture at 16 and has since worked across startups, sales, sponsorships, and early-stage investing.
William works as a legal analyst at one of Denmark's leading law firms, holds an LL.M. from Duke Law School on a merit-based scholarship, and an LL.B. from the University of Copenhagen. He has three years of experience reviewing and drafting commercial contracts, supporting negotiations, and working with large corporate stakeholders.
How we get paid
No retainer.
Success fee only.
If we do not help you make money, we do not get paid. Simple alignment.
Two ways creators use us
01 — Outbound
The views are there. The brand emails are not.
High, consistent views but a sub count that makes brands hesitate. We go to the brands that should already be in your inbox, frame the channel properly, and open the conversation for you.
02 — Inbound
Brands are reaching out. You did not sign up for this part.
First offers landing and no clear sense of how to reply, what to charge, or what to agree to. We take the threads, value the channel honestly, negotiate, and hand back clean deals so you can stay on the next video.
